We’ve created dozens of SaaS landing pages that achieve two critical goals:
Rank at the top of Google search results and Convert traffic into real customers.
Here’s the process we follow to ensure an effective structure for each landing page:
1. Hero Section
Company Logo: Branding should be immediately visible.
Headline: A benefit-focused headline that captures attention and explains the unique value.
Example: «Transform the way you manage daily tasks»
Subheadline: A supporting line that gives more context to the headline.
Example: «Our SaaS tool optimizes your productivity in minutes»
Primary CTA: A clear button guiding the user to the next step.
Example: «Try Free»
Social Proof: Show how many users already trust the product.
Example: «Trusted by 10,000+ users»
2. Benefits Section
Key Benefits: Describe the main benefits of using the product and the features that make them possible.
Example: «Boost your team’s performance with real-time analytics»
Supporting Visuals: Include images or videos that help showcase the product in action.
3. More Social Proof
Testimonials: Include quotes from satisfied customers to add authenticity.
Client Logos: Add logos of well-known clients or brands to build credibility.
Example: «Chosen by teams in 500+ companies»
4. FAQ Section
Address Common Objections: Answer frequently asked questions to address potential concerns.
Example: «Is it easy to integrate with the tools I already use?»
SEO Optimization: Use targeted keywords to enhance visibility in search engines.
5. Final CTA
Call to Action: Encourage immediate action.
Example: «Start Now for Free»
6. Internal Linking
Links to Related Features: Ensure users can easily explore other features on the page.
7. Mobile Optimization
Fully Mobile-Friendly: Ensure a fast and clear experience for mobile users.
8. Footer
Contact Information: Include details like email, phone, or support links.
Legal Information: Links to Privacy Policy and Terms of Service.
9. Repeat for Every Feature
We create specific pages for each functionality of our SaaS clients, achieving results like:
Ranking for relevant searches
20,000+ «warm» SEO visits per month
This model works and can make a big difference!
